Child of Divorce Essay

Separation is turning into a standard in the general public these days. This alludes to the total end of marriage between the couple who requests for it. Through the disintegration of the obligations of marriage, the two gatherings are permitted to wed once more (Gallagher, 1996). Be that as it may, contradicting sees are winning in regards to separate. For the individuals who are supportive of it, separation can be viewed as the main real cure when satisfaction and warmth are no longer given in the marriage (Scanzoni 1965). For the individuals who are against it, separate from makes mental issues and harm social attachment (Diefenbach, 2007). Separation isn't only the tale of the couple going separate ways yet it is even more an account of the youngsters who are results of a separated from marriage. â€Å"Human kids need guardians longer than some other species and are absolutely subject to guardians for food, safe house, and security for the initial quite a long while of life. This reliance produces a dread of relinquishment. In separate, one of the guardians leaves. At the point when one parent leaves, the youngsters feel dismissed. The misfortune kids feel at separate is like that accomplished when a parent bites the dust. Separation may really be more diligently on youngsters since it does not have the solid reason and absolution of death (Bryner, 2001). † This makes a large portion of the offspring of separation be progressively forceful, indiscreet and create solitary conduct contrasted with kids from unblemished families (Hetherington, 1999). Others likewise display lower scholastic execution (Kelly, 1998). In any case, a few youngsters figure out how to create without these malicious impacts of separation. In actuality, these youngsters are found to have less generalized sex conduct, more prominent development and more noteworthy autonomy (Emery, 1995). The formative phase of the kid when the separation of his folks happens is prescient of the child’s conduct and response towards the circumstance. A newborn child or a little child won't respond at all to his parents’ separate since he can’t still understand the circumstance. Be that as it may, a preschooler will in general accuse himself as the guilty party of his parents’ separate. Since he feels remorseful and fears that the rest of the parent may likewise leave him, he turns out to be increasingly possessive of his parent (Roseby, 1998). For a youthful school-matured youngster, the separation of his folks gives him an awareness of other's expectations. He feels that he ought to unite his folks again and consider procedures that will cause his folks to connect in any capacity (Lansky, 1996). Then again, more seasoned school-matured kids will in general accuse one parent and take the side of the other parent. They become restless and troubling of the circumstance which makes them inclined to sicknesses, for example, cerebral pains, dozing clutters, chest torments, diabetes and asthma (Kimball, 1994). The response is increasingly malicious with youths who totally veil their responses. They change to different outlets, for example, peers, sex, liquor and medications since they loathe being irritated by their parents’ lives (Thompson, 1998). I have a companion named Diane. Fourteen years back, her folks isolated by separate. In those days, she was just turning three and didn’t know anything about the tumultuous circumstance between her folks. She was left to the guardianship of her mom while her dad was simply obliged by the court to give some money related help. Everything worked out in a good way for this course of action until she entered elementary school where she had more prominent financial needs. Lamentably, her dad had another family and was constrained to decrease the cash sent to her. This was the motivation behind why her mom was committed to work so as to help her. Since her mom got occupied in her work, Diane was constantly left with her grandma at whatever point she was off from school. It was distinctly through her grandma that everything with respect to her family turned out to be clear. She loathed the way that her own mom disguised their wrecked family from her and would consistently say that her dad is simply working in a distant spot. She understood that she will never have his dad back and that her dreams of having a total family could never be genuine. That time, she started to miss classes in school and at whatever point she would go to a talk, she never takes an interest in the recitation. She additionally bombed our tests. I was truly stressed over the enormous change in her conduct since she used to be the top understudy of our group. I simply found out about her family issue when she never went to classes for a week and her mom went to our school searching for her. One of our colleagues uncovered that Diane absconded with her beau. I can’t overlook the essence of Diane’s mother crying and censuring herself for what had befallen her little girl. From that point onward, I never observed Diane again. The last news I caught wind of her was that she is living with her mom once more. She parted ways with her beau yet brought forth an infant kid, who, similar to her, is an offspring of separation. Diane’s story is only one of the a large number of stories which we can get from the life of a youngster from a wrecked family. For her situation, the impacts of separation were horrifying a direct result of the absence of viable correspondence. It would have been exceptional if both her folks disclosed to her the circumstance and the reasons why they ought to have separate. When Diane discovered that her folks were separated, she was baffled since she fantasized of having a total family when her dad comes back from work. She likewise felt disloyalty since her mom never advised her what’s genuine. These outrageous negative feelings changed her disposition and made her revolutionary against the circumstance. Likewise, Diane’s mother was exceptionally distracted in her work that’s why she couldn't watch out for the exhibition of her little girl in school. In the event that solitary she did, possibly she had the option to help Diane take care of her passionate issues at a beginning time. All things considered, separation can truly cause a major scar however it doesn’t truly need to. References: Bryner, C. L. (2001). Offspring of Divorce. Diary of the American Board of Family Medicine Practice;14:201â€10. Diefenbach, H. what's more, Opp, K. D. (2007). When and Why Do People Think There Should Be a Divorce? http://rss. sagepub. com/cgi/content/conceptual/19/4/485. Emery, R. E. what's more, Coiro, M. J. (1995). Separation: ramifications for youngsters. Pediatric Review;16:306 â€10. Gallagher, M. (1996). The Abolition of Marriage. Regnery Publishing. Hetherington, E. M. what's more, Stanley-Hagan M. (1999). The change of kids with separated from guardians: a hazard andresiliency point of view. Diary of Child Psychology; 40:129â€40. Kelly, J. B. (1998). Conjugal clash, separate, and children’s change. Kid Adolescent Psychiatry;7:259 â€71. Kimball, G. (1994). Step by step instructions to endure your parents’ separate: kids’ counsel to kids. Chico, California: Equality Press. Lansky, V. (1996). Separation book for guardians helping your youngster adapt to separation and its consequence. Minnetonka, MN: Book Peddlers. Roseby, V. what's more, Johnston J. R. (1998). Normal formative dangers in high-clash separating from families. Kid Adolescent Psychiatry;7:295â€309. Scanzoni, J. (1965). A Reinquiry into Marital Disorganization. Diary of Marriage and the Family 27: 483â€91. Thompson, P. (1998). Youths from groups of separation: weakness to physiological and mental aggravations. Diary of Psychosocial Nursing and Mental Health Service;36(3):34 â€9.

Urban sprawl essays

Endless suburbia articles Gottdieners article is basically a glance at present day strategies for urban examinations with an admonishment of current scholarly community for its disregarding, or out and out excusal, of traditional idea and essential contemplations. The creator investigates the components of social and urban turn of events while forewarning against the propensities towards misrepresentation and classification showed by numerous cutting edge urban investigators. Most basically of all Gottdiener talks about the job of room in urban and local turn of events, giving due thought to innovative advances and their impacts on private enterprise and the social-spatial point of view. Lefebvre alludes to the second circuit of capital by which he implies most shortsightedly land as product. This obviously means all regions influenced by business land everything from banking to legislative issues basically incorporating any region of the economy not committed to modern creation. The second hover of capital is one of the most conspicuous highlights forming the spatial examples of advancement in urban areas as legislative issues and cash lie at its underlying foundations. Starting urban advancement follows a set example of industrialization and bringing about a center of lodging and business improvement situated at the site of processing plants. As development spreads outward the focal city gets ignored and disappointed while ventures in rural regions make littler focuses of centralization prompting endless suburbia. Development is coordinated, in the event that one can apply that term, via land engineers, bank financial specialists, and political plan. Since the hours of antiquated Rome land has given a route to the affluent world class to unite fortunes and extend realms. When Caius Gracchus presented a land change bill before the Tribunal and Senate of early Rome he incorporated an arrangement that precluded the selling of grounds given to the poor so as to energize the arrival of the little rancher. After Caiuss passing the bill ... <! endless suburbia papers As I walk the avenues of Downtown Davenport, to examine the most recent flood, I couldnt help yet notice a topic that resounded through the greater part of the structures, lanes, and lodging around that zone: destitution. I visited the territory known as the Gold Coast of Davenport, a notable neighborhood of fabulous Victorian houses that is straightforwardly north of Downtown Davenport, and I was disheartened to see a zone that has been overlooked. Despite the fact that endeavors have been made to reestablish numerous homes, the majority of what was once instances of the wonder of engineering and the homes of the world class of this city have now been surrendered of expectation, neglected as reasonable lodging and left to break down. At that point I drive to Super-target. On my way I see structures, for example, vehicle washes, drive-thru eateries and parking areas guaranteeing what used to be farmland. What used to be rich soil and fields has now been supplanted by hostile engineer ing, overwhelm by chain stores... what's more, I see no end as far as anyone can tell. In this paper, I will investigate the powers that have driven the development of urban communities like Davenport over the United States, explore the outcomes of these enlargements, and educate you regarding progress that has been made to stop approaches that support this impractical development. This marvels is what is regularly alluded to as endless suburbia. I would characterize endless suburbia as half-baked and awkward advancement that pushes the migration of private and business structures to the uttermost edges of a current network, frequently along its interstates and infringing on its provincial open country. A few qualities that mark never-ending suburbia are apparently unlimited outward development, inadequately populated new turns of events, and incredible monetary disparity among new networks of the first city. With the goal for us to more readily see how to control, improve, and fuel feasible development, we should initially take a gander at the underlying variables that have caused this unchecked development. Rural develop... <! never-ending suburbia papers The never-ending suburbia that has portrayed American development designs for as long as 45 years has been considered liable for a large group of issues, including: reprobate vitality use (Levinson and Strate, 1981 and Newman and Kenworthy, 1989); rising metropolitan framework costs (Neilson Associates, 1987; Real Estate Research Corporation, 1974; and Frank, 1989); the loss of horticultural and wetlands (OTA, 1984 and Krause and Hare, 1975); the loss of network esteems (Newman and Kenworthy, 1989 and Freedman, 1975); the disintegration of momentum or potential assessment bases in urban focuses (Weaver, 1987; Wachs, 1977); and the decrease of urban natural quality (RERC, 1974 and Berry et al, 1974). While numerous elements add to spread, the suburbanization of America couldn't have happened without the car. What's more, if auto use stays modest and simple, we can anticipate proceeded with spread (Lansing and Hendricks, 1982; Kitamura, 1988). Given the proof that low thickness improvement thusly prompts expanded dependence on cars, the issue seems to benefit from itself (Levinson and Wyn, 1964; Pushkarev and Zupan, 1971; Allman et al, 1982; and Holtzclaw, 1991). To address this issue, organizers must try to more readily comprehend and address the critical effect that transportation choices can have on urban turn of events. There are two fundamental issues confronting American organizers. The first gets from the way that suburbanization is right now the standard, both for work and homes. Under 10% of the complete populace work in the focal business regions of customary urban communities (Lowry, 1988). The primary issue, at that point, is the manner by which best to give access to existing employments and private comforts not situated in the downtown area. The subsequent issue is the thing that shape future development should take. Transportation choices will be basic to both of these issues. The ordinary view is that rural travel requests can't be suited by travel. This thought is commenced on a n... <! Never-ending suburbia articles Task 3A: The Search for a True Nation-State When contemplating Europe and its Multinational States, one as a rule thinks about the previous Yugoslavia and the entirety of the contention and war that the assorted variety has caused the district. In spite of the issues that a pluralist society has caused for specific states, there are still nations that are a lot of pluralist and as yet living in harmony bound together. A case of these nations is Switzerland. With three authority dialects, in excess of three unmistakable ethnic gatherings, and two primary religions, Switzerland has stayed one of the most serene nations in Europe, and is regarded by the European forces for its lack of bias in both World Wars. The global Switzerland is circumscribed by one of the most unadulterated country expresses all of Europe-France. With a long history of keeping the country one single unit and advancing social solidarity, France has kept French the main communicated in and composed language in the nation, and furthermore figured out how to k eep the migration laws incredibly exacting. In spite of the fact that the solidarity gives the French a solid feeling of what their identity is, the selective state additionally causes numerous issues. In this paper, we will take an indepth take a gander at the individuals of France and Switerland, and portray what sort of a state they are. A large portion of the solidarity of France roots from the legislature. The French Republican perfect of correspondence is against race which separates, characterizes and puts individuals in chains of importance. In France, neither the idea of race nor ethnicity are utilized in like manner language, its increasingly normal to allude to the issue of bigotry. There is no official keeping of ethnic records in France. Ethnic minorities are alluded to as settlers, outsiders, or French. The idea of race and ethnicity returns to the Revolution of 1789. The constitution of the Fifth Republic expresses that: France is a resolute, mainstream, vote based, and social Republic. Si... <!

Implementation of Medication Safety Alerts †Free Samples to Students

Question: Talk about the Implementation of Medication Safety Alerts. Answer: Presentation: The intelligent framework assessed in this report is AutoCAD. AutoCAD is a PC supported plan (CAD) program or programming that is utilized to make specialized 2D or 3D drawings, models or outlines of structures, machines, PC chips, fabricating merchandise, spans, streets, design items, and so on. This is one of the most intricate intuitive frameworks. It is utilized by various experts, for example, engineers, draftsmen, fashioners, specialists, drafters (common drafters, mechanical drafters, electrical drafters, compositional drafters, electrical drafters and hardware drafters), contractual workers, building administrators, game designers, 3D illustrators, visual planners, item makers, model creators, and innovators, among others. Despite the fact that to a great extent utilized in designing field, AutoCAD programming likewise has applications in various different fields, for example, style and medication/healthcare(Letafatkar, et al., 2011). The experts that utilization AutoCAD are accepted to have been prepared on the most proficient method to utilize the product and completely comprehend CAD standards. In this manner clients of AutoCAD must have imperative specialized information and abilities. In any case, AutoCAD is additionally utilized as a learning instrument that improves understudies understanding(Gracia-Ibanez Vergara, 2016) (particularly designing students)(Zakaria, et al., 2012). AutoCAD clients have a wide scope of abilities. They can utilize the product to make 2D or 3D models or drawings of structures or items they need to make; make and give measurements (standard measurements, precise measurements or outspread measurements), estimations and notes of the structure or item; make specialized plans and schematic of structures and items; make layers (that can be turned here and there) of different frameworks of the structure, (for example, plumbing frameworks, electrical frameworks, warming frameworks, ventilation frameworks and cooling frameworks) or item; import layers from different drawings and add them to the working drawing; alter, adjust or make changes to the drawings made to address any blunders and guarantee that they are according to the necessary particulars; embed obstructs that have just been utilized or made on the drawing; import a PAGESETUP from other drawings(Pei, 2017); make custom palettes and squares; make diverse viewports of the drawing ; control outside references; make and apply materials; apply rendering; give estimations of materials expected to make the structures and items; think inventively and fundamentally; investigate drawings broadly; peruse and examine drawings basically; and get ready suitable drawings layout records and development or assembling documentation. Other principal capacities of AutoCAD clients include: carefully see all orders of the product; know and use alternate route scratches in order to complete the structure work all the more rapidly; see all drafting strategies, images and codes; snappy in learning any new programming instruments and orders; plan appropriately on the best way to begin and finish a task effectively; impart and team up adequately with other venture colleagues; store and recover information and records effectively and rapidly; spare documents in various arrangements; utilize the product along with other significant frameworks, devices and advances, for example, Excel, Building Information Modeling (BIM), lean assembling device, and so forth., and present last work richly, decisively and expertly; decipher drawings unmistakably. These abilities change contingent upon the information level of the client. The clients tried in this paper will be classified as novice clients, moderate clients, and propelled cli ents. The utilization cases The subsets of the usefulness of AutoCAD programming that will considered in this report are: import spared settings of layers from an alternate drawing (especially measurement styles, shading styles and content styles) and use them in another drawing; embed obstructs from different drawings or online sources, and amount estimation that includes evaluating the amount of materials expected to make the planned structure or item. Accordingly the utilization cases considered in this report are: bringing in and utilizing layers from an alternate drawing, embeddings hinders that were utilized and spared in an alternate drawing, and amount estimation. Every one of these assignments are finished and tried utilizing AutoCAD. In the principal use case, measurement styles, shading styles and content styles (layer settings) that were utilized and spared in an alternate drawing will be imported and utilized in the new drawing. The client will be required to begin the AutoCAD programming, open the working page where the drawing is being made, and follow the necessary orders in order to significant the correct layers from the spared drawing and use it in the drawing that is being chipped away at. In the subsequent use case, the client should acquire a few squares from both spared plan drawings, and supplement them in the drawing that is being dealt with. The squares will incorporate drawing subtleties and images. In the third use case, the client will appraise the aggregate sum of materials that are required to fabricate, make or make the planned structure or item. The amounts of individual segments will be resolved them summarized to locate the complete gauge. This report won't consider other use instances of AutoCAD, for example, making new squares, applying rendering, investigating drawings extensively, bringing in a PAGESETUP, altering drawings to oblige new changes, planning drawing documentations, and so on. The spotlight might be on the three use cases referenced previ ously. In all these utilization cases, the AutoCAD client must have the imperative capacities to play out the undertakings. For example, the client should completely comprehend the devices and orders that ought to be utilized, and how to utilize them. The assessment approach The principal objective of this procedure is to decide the capacities of various AutoCAD clients in playing out the previously mentioned use cases. This will help in deciding the most reasonable human factors that ought to be viewed as when structuring AutoCAD and other intuitive frameworks. It is imperative to consider human variables when planning intelligent systems(Leva, et al., 2015); (Phansalkar, et al., 2010). This is on the grounds that human factors essentially impact the collaboration among clients and the systems(Robert, 2011);(Samer, 2016). On the off chance that fitting human variables are not thought of, at that point clients cooperation, capacities and comprehension of the frameworks may not be on a par with needed(Al-Ageel, et al., 2015). As such, human components impact client capacities and experience(Abduljalil Kang, 2011); (Saeed, et al., 2014). The clients were ordered into three gatherings: fledgling clients, transitional clients, and propelled clients. Fledgling clients are those with fundamental AutoCAD abilities. They might be still during the time spent preparing or figuring out how to utilize AutoCAD. Middle of the road clients are those with impressive AutoCAD aptitudes. They are normally those that have finished AutoCAD preparing and utilizing it for quite a while. Propelled clients are those with significant level AutoCAD abilities. They more likely than not utilized the product for a significant long time and in this manner are acquainted with it. Every client was required to play out the three errands successively. Prior to beginning to play out the undertakings, clients were required to note down the objective or anticipated result of the assignment, express the general system of playing out each errand, list orders that will be utilized in playing out the errand, recognize different symbols or images utilized i n playing out the errand, express the contributions for each assignment, and give the evaluated time to finish the undertakings. From that point, clients executed the three assignments, each in turn. Subsequent to finishing the undertakings, clients were asked to answer inquiries and give their criticism on the accompanying issues: inputs utilized, simplicity of recognizing symbols, format intricacy, simplicity of finding and utilizing orders, number of alternate way keys utilized, nature of writings and pictures, absolute time taken to finish the three errands, productivity, mistake recurrence, repetitiveness and fatigue, task adequacy, self-sufficiency and client fulfillment. Every one of these errands were performed utilizing a similar adaptation of AutoCAD 2014, introduced in PCs in the college PC lab. The three undertakings in this paper are: bringing in spared layers from an alternate drawing, embeddings squares got from another drawing, and amount estimation. Bringing in layers: layers are one of the components of AutoCAD drawings that fundamentally impacts how the last drawing resembles. The particular layers imported in this report were measurement styles, shading styles and content style. At the point when layer is entered as an order expeditious, different choices are shown relying upon the structure or item being drawn. On the off chance that it is building, layer choices can incorporate establishment, floor plan, installations, entryways, cupboards, rooftop, electrical, plumbing, etc.(Pandey, 2016). The properties and perceivability of these articles can be controlled utilizing layers, for example, linetype, shading, and so on. For the most part, layers help in sorting out different objects of the drawing by reason or capacity along these lines decreasing its complexity(Autodesk Inc., 2015). They likewise help in improving perceivability of the drawing. Embeddings hinders: a square alludes to a named object including at least one objects(Autodesk Inc., 2018). At the point when a square is embedded, all data of the square (counting layers, linetypes, geometry and hues) are likewise moved and put away in a table of definitions off camera. The squares embedded in this activity were from an alternate drawing. It is additionally important that squares can be embedded from the present drawing. Assessing amount of materials: AutoCAD can be utilized to figure or register amounts of materials that are expected to make a structure, machine or item that is in the drawing. Since AutoCAD drawings are composed in layers, the client needs to gauge materials for every individual layer

Nursing and Human Resource Sector of the Health Care Industry Assignment

Nursing and Human Resource Sector of the Health Care Industry - Assignment Example The current research has recognized that there is an increasing expense of giving social insurance to more than 230,000 people, an undertaking that is making hard for the medicinal services framework to hold and pull in businesses who are debilitated by the superior expenses. The businesses are confronting the impact of lessening or in no way, shape or form offering any medicinal services advantages to the workers. The Mercy Health plans are likewise thinking that its hard to get a neighborhood wellbeing plan for the businesses. There is additionally the issue of contenders who offer national wellbeing plans and more awful, they have an enormous portion of the market. In that capacity, the benevolence wellbeing plan needs to plan themselves to confront the current rivalry in the market. Among the arrangements considered by the Mercy Health Plans even with the issue of pulling in bosses into their wellbeing plans, they have chosen to draw in managers through contribution them increasi ngly appealing wellbeing plans that apply to the drawn out relationship they have with their representative. They support the senior supervisory groups of the businesses to take up their wellbeing plans so as to tackle this issue. This is contrary to the determination of transient social insurance designs by the senior administration. This is on the grounds that the momentary wellbeing plans will in general be a wellspring of cost moving answer for the business and for the most part offered by shopper coordinated projects for medical advantages. Further, the kindness wellbeing plan understands that they need to structure a wellbeing program that would cover the general strength of the whole populace. This incorporates the shoppers that don't have a high danger of social insurance inconveniences and their probabilities of becoming ill is additionally low. All things considered, it is conceivable that the Mercy Health plan can lessen the expense of wellbeing and pull in more bosses.

What Makes Black Mirror Essay Topics So Interesting?

What Makes Black Mirror Essay Topics So Interesting?The Black Mirror essay topics do not all the same. Some of them have very interesting content, while others are quite dull and boring.Some of the Black Mirror essay topics are very interesting in a very original way. This means that it is not just a product of an ordinary author, but it is written by an artist. The Black Mirror article topics also reveal what authors who have not yet published their articles do to satisfy their insatiable hunger for writing.Some of the Black Mirror essay topics, however, are so bland and uninteresting that it is hard to read them. No matter how interesting the essay topics are, one cannot feel drawn to read them. It becomes difficult to digest even if it was a fun read. The mediocre essay topics can be categorized into two types.The first type of mediocre article topics are those that are made up of nothing but a few sentences. In the end, there is not much substance to the essay topic. Even the pap er will suffer from the lack of content. A reader will not find a reason to continue reading the paper. There is also no attraction to continue reading, but instead they just give up and put down the paper without reading the article.The second type of mediocre article topics are those that have too much of a style in them. With too much style, it can easily lose its own subject matter. The author's passion and essence to write their article subjects are lost because it was mixed with too much style.For a better result, writers should avoid making up of mediocre article topics, especially the first and second. An entire article, which are not only poorly written, but has nothing but styles and words mixed together, will eventually show in the end. Instead of writing like a styleless writer, essay topics should be judged based on what the author writes on. They should use proper grammar, spelling, and punctuation. The article topic should also be interesting and novel enough to convi nce the reader to continue reading it.An example of this would be: Writing about a theme of black mirror and finding a way to come up with an interesting article topic on it. Asking yourself, 'What would it be like if I were to write about these topics and make them sound more interesting?'

Redox Reaction Examples

Redox Reaction Examples Redox Reaction A redox reaction is a shortened way of saying oxidation-reduction reaction. This type of chemical reaction involves the transfer of electrons between the molecules involved. The oxidation part of the reaction involves the accepting of electrons and the reduction part of the reaction involves the donating of electrons. These reactions occur everywhere and are an important part of our physical world. Examples of Redox Reaction: 1. Cellular respiration 2. The formation of rust or corrosion of iron. 3. Zinc metal place in hydrochloric acid for the formation of hydrogen gas. 4. A combustion reaction involving the burning of gasoline in oxygen. 5. Zinc and manganese dioxide in a battery react to produce electricity.

Research Essay On Global Pollution - 1172 Words

Research Essay on Global Pollution The global pollution is one of the major hazards human civilization is confronted with at present. Few issues in the history of mankind had such a pronounced and universal effect on the entire population of our planet, its environment, flora and fauna. Pollution is a problem that also needs to be analyzed and handled in terms of its perspectives in the future, both short- and long-term. Pollution is defined as the process and result of the introduction of foreign, contaminating substances into natural environment that have a potential of damaging the environment or human health (Briggs 2). It has diverse forms including air, soil and water pollution, radioactive contamination, littering, thermal and some other kinds of pollution. Climate change is the direct and most alarming consequence of the global pollution, with greenhouse effect and global warming being its most evident outcomes. Global pollution has various forms and many negative consequence s that should be recognized, studied and controlled by the global community. Anthropogenic influence is the main source of global pollution that has highly detrimental effects on the environment and human health. Although pollution has been known from ancient time, when people used only primitive tools and instruments, its negative impact has been greatly increasing with the rapid progress of modern technology that facilitates the use of various substances in all spheres of human life andShow MoreRelatedAnalysis Of Saukko s Writing Is Very Effective1437 Words   |  6 Pagesreading her essay. Even though she uses satire and irony often throughout her essay, we can still comprehend the issue is serious matter. she’s trying to speak. Ehrlich’s writing urges people to do things that can slow down global warming effects, and prevent more harm to ecosystem. 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The Legacy Of Jackson Pollock - 1501 Words

One cannot hear the name, Jackson Pollock without instantly thinking of the words abstract, radical, and expressionist. His legacy that he left behind is one to admire, with his skills of detaching line from color, refining categories of drawing and painting, and finding new means to describe pictorial space.† (Jackson Pollock and His Paintings) Jackson Pollock’s life began in Cody, Wyoming in 1912. His father, Leroy was a farmer and later in life became a surveyor for the government. Because of his father’s job as a government surveyor, Pollock was able to travel to many places with his father, even experiencing some Native American culture with which he attributes some of his art pieces to. When Pollock got older he enrolled himself at the Students’ League in New York in 1929. He studied here under the hands of regionalist painter, Thomas Benton. During this time, Pollock created mostly realist modern American art with influences coming from Mexican muralist painters and surrealist. It was not until 1939, while visiting The Museum of Modern Art in New York City that Pollock changed his art style. Within this museum was an exhibit called, Picasso: 40 Years of His Art that had over 300 works of art in addition to his anti-war morals. This led Pollock to the realization and admiration of the power of Euro pean modernism. This realization created his new style of semi-abstract totemic works. When WWII ended, its aftermath fueled the style of radical, abstract expressionismShow MoreRelatedEssay The Art Cowboy1439 Words   |  6 Pagesare factors in Jackson Pollocks life, however, one stands out above all as the most important one, paint. Americas greatest painter, born in Cody, Wyoming on January 28, 1912, had a deeper connection to this colorful, flowing liquid than anyone else in history. Blood did not run through his veins, but oil and pigment, tar and sand did. He became something else while he painted. He became his painting. No other painter in history had been able to do what Jackson Pollock did. Jackson pushed past anyRead MoreJackson Pollock Freedom and Originality1433 Words   |  6 Pagesand originality† Introduction- Jackson Pollock was an influential American painter and a major figure in the abstract expressionist movement. Abstract expressionism was developed in New York in the early 1950s and introduced new approaches and experimentation to art. Pollock defined modern art through two words, ‘freedom’ and ‘originality’. Pollock expresses his freedom by straying away from the usual painter’s tools and explores new media. Pollock explores new ideas and techniques withoutRead MoreAbstraction Of The United States Through The Twentieth Century Essay1573 Words   |  7 PagesThe first work that I will be looking at is Foghorns by Arthur Dove. I will use this piece to show the beginning of abstraction, and how ideas of abstraction were present before the movement began. The second painting that I will be looking at is Jackson Pollock’s Lucifer. I will be using this painting as an example of the height of abstraction in the 20th century and will be discussing P ollock’s influence on abstraction. The third piece of art I will be looking at is Many Mansion by Kerry James MarshallRead MoreRelationship Between The Live Event And The Document Within Performance Practice1588 Words   |  7 Pagesessential part within our life. The reasons for such a shift from the past are many, possibly including the authentication of new methods in performance research, the use of new digital technologies within performance, anxieties over disappearing legacies, and the widespread acceptance of the personal and cultural value of mediated memories. Documentation provides us the role to capture, recovered and repeat without considering time. Capturing life event in three-dimensions to two-dimension form,Read MoreRelationship Between The Live Event And The Document Within Performance Practice1692 Words   |  7 Pagesessential part within our life. The reasons for such a shift from the past are many, possibly including the authentication of new methods i n performance research, the use of new digital technologies within performance, anxieties over disappearing legacies, and the general acceptance of the personal and cultural value of mediated memories. (Stapleton, n.d.) Documentation provides us the role to capture, recovered and repeat without considering time. Capturing life event in three-dimensions to two-dimensionRead MoreThe Influence of Dadaism on Surrealism and Abstract Expressionism1175 Words   |  5 Pagesthe continents most important artists to emigrate to the United States. This would produce a transatlantic movement of ideas and modes of visual expression as well. Accordingly, Wolf (2006) describes Abstract Expressionism as being shaped by the legacy of Surrealism, a movement which they translated into a new style fitted to the post-war mood of anxiety and trauma. In their success, the New York painters robbed Paris of its mantle as leader of modern art, and set the stage for Americas post-warRead MoreThe United State s Collective Identity2264 Words   |  10 Pagescity for black Americans brought awareness and helped fuel an art and Cultural Revolution (Hanzal, 22). Jackson Pollock, like Bearden, was born in a rural area, however, unlike Bearden Pollock was born in the West rather than the South. Growing up in Wyoming Pollock was introduced to Native American culture, which he used in his art to portray their legends (â€Å"Jackson Pollock†). Pollock’s art took a departure from other abstract artists with his splatter-paint style. His unique take on abstractRead MoreVan Gogh s Life And Effect Today1819 Words   |  8 Pagesto artist in the modern day era like Jackson Pollock, it is clearly seen that he used techniques from Van Gogh in his splatter paintings. In the article â€Å"Computer Analysis Reveals Similarities between the Artistic Styles of Van Gogh and Pollock† by Lior Shamir accessed by EBSCO publishing, the author applied computer analysis and used numerical image content descriptors to pieces of Pollock and Van Gogh and it clearly showed that the artistic style of Pollock is extremely more similar to Van GoghRead MoreRoberto Matt Making The Invisible Visible1635 Words   |  7 Pages All of these factors contribute to his later break with the Surrealist group. Many surrealists do not make their paintings nearly as expressive of the times as Matta’s did. While in New York, Matta associated with American artists such as Jackson Pollock and Willem de Kooning. With them he helped to found the Abstract Expressionist Movement. At this point, Matta identified more with this group of artists than the surrealists because the abstract expressionists focused their paintings as moreRead MoreThe Pursuit Of Happiness2173 Words   |  9 Pagesportrayal of life in the city for black Americans brought awareness and helped fuel an art and Cultural Revolution. Jackson Pollock like Bearden was born in a rural area, however, unlike Bearden Pollock was born in the West rather than the South. Growing up in Wyoming Pollack was introduced to Native American culture, which he used in his art to portray their legends (Pollock History). Pollock’s art took a departure from other abstract artist with his â€Å"splatter-paint† style. His unique take on

Effective Communication in Health Care - 798 Words

Communication is all around us. It’s the way we interact with each other in everyday living. Our senses have a lot to do with the way we receive communication, and even if a sense is impaired there are still ways to get the idea across to people. If a person can’t see they find a way to function through the day with a Seeing Eye dog or reading with Braille knowledge, and if a person is unable to hear they are able to function at a very high level through the use of sign language and reading lips. Communication in the healthcare field may be a little different for some people. Healthcare requires the communication to have a purpose, and that purpose is revolved around a person’s needs. A patient with good staff communication during†¦show more content†¦Being short staffed brings a large amount of stress to any area of healthcare; this is commonly when you will see mistakes happening like, medication errors, and treatments that don’t get done. When these situations occur the communication of the team is more important than ever, and once a prioritized plan is created each member of the team needs to carefully follow it, and get help and support when needed. In closing I feel the communication used in healthcare could be the difference between excellent customer (patient) service and a negative or fatal outcome due to lack of good communication between the staff members References. New study finds U.S. hospitals must improve workplace communication to reduce medical errors, enhance quality of care. (2005, Jan 26).U.S.Newswire. Retrieved 3/8/12 from, http://search.proquest.com/docview/450869420?accountid=458 Good communication at work can open the gateway to better relationships, Nursing Residential Care.( Newson. 2010) Retrieved 3/8/12 from,Show MoreRelated The importance of Effective Communication in Health-Care637 Words   |  3 PagesEffective communication continues to be paramount footing that brings out the naked image of the conveyed message when caring is delivered in the health care system. It is also considered the most efficient way to assure quality and safety patient care with optimistic health outcomes (LaValley, 2008). According to McCaffrey et al., (2010) findings nurses should use emphatic aptitude and clear communication skills to work, as part of a multidisciplinary team and this feature should be incorporateRead MoreEffective Communication As A Health Care Professional1313 Words   |  6 PagesCommunication is about more than just exchanging information. It s about understanding the emotion and intentions behind the information. Effective communication is how you convey a message so that it is received and understood by someone in exactly the way you intended (L. Robinson, J. Segal, Ph. D., M. Smith. 2015). This paper looks at the requirements of effective communication as a health care professional and the essential concepts to have as a registered nurse. Effective communication assistsRead MoreThe importance of Effective Communication in Health-Ca re1684 Words   |  7 Pagesbarriers have been one of the identified causes of many health problems, including timely and appropriate care, exacerbating existing conditions, and precipitating new ones. In addition to culturally appropriate education, interpreting is one of the approaches commonly used to help bridge the language gap for patients and practitioners. Interpreters are bilingual individuals that provide simultaneous interpretation between patients and medical care providers who do not share a common language (FinkeRead MoreEffective Communication And Health Care Teams1308 Words   |  6 PagesEffective communication dramatically enhances the success of health care teams. Effective communication presents many positive implications for health care teams, including enhanced patient and team morale (O’Daniel Rosenstein, 2008, p. 273). Despite the positives of effective communication many health care teams are still presented with constant communication breakdown w hich can lead to detrimental outcomes for the patient and the team (Costa Lusk, 2017, p. 129). Communication breakdown willRead MoreThe Importance of Effective Communication in Health Care678 Words   |  3 Pagesassessment failed to request a professional medical interpreter in order to have an accurate and trustful communication with the patient. This miscommunication was a wrong assumption by assuming that the patient was bilingual and supposing that the patient somewhat understood English. McCaffrey et al. (2010) claim that effective communication can take place when the basic factors of communication are understood. The patient in this instant felt left behind since no one had asked her how she wasRead MoreEffective Communication in Health and Social Care Essay1372 Words   |  6 PagesIn health and social care effective communication a key skill all professionals should have when working with families, carers, children and young people. Having this skill helps to build trust it can also encourage the individual to use the services. Effective communication is essential when trying to establish and maintain relationships and it is a process that involves listening, questioning, responding and understanding. However there are many barriers that can effect how effective the communicationRead MoreDeveloping Effective Communication in Health and Social Care1395 Words   |  6 PagesUnit 1: Developing Effective Communication in Health and Social Care P3 There are a number of barriers to effective communication in health and social care. One of these is environment. If the environment gets in the way of effective communication, then the receiver may not understand the message that is being given to them. An example of environmental factors in a health and social setting would be a busy hospital being uncomfortably busy or loud. If a patient is in a busy ward and cannotRead MoreEffective Communication Skills For Health And Social Care1518 Words   |  7 PagesIntroduction: Effective communication skills help a person in a vulnerable situation to feel secure, safe and also respected. It allows the individuals to express their needs and concerns. Health and social care workers have the tools to provide understanding and support in their workplace. Communication in a care setting allows the staff, service users and visitors to help build a relationship and bond between them. As a way of promoting diversity, different relationships can be established withRead MoreEffective Communication At The Health And Social Care Sector1564 Words   |  7 PagesAn effective communication takes an important part in the health and social care settings. Communication is the way how we express our own feelings and thoughts, giving and receiving with each other and what make us become independent through making choice and the ways we learn. Between analysing Alan’s case, this essay will demonstrate the importance of effective communication when working with diverse communities in health and social care sector. According to Brown (2015), an effective communicationRead MoreThe Need for Effective Communication in a Health Care Setting1179 Words   |  5 PagesWithin a health care setting communication is a necessity. This communication not only includes the need for professional communication but also the way in which information is shared to the patient and to other healthcare workers. Another important aspect of health care worker such as a nurse is the effectiveness off a handover. Within the video, Effective Communication in nursing these three aspects of communication (Professional communication, provision of information and handover) were seen and

Value Chain Analysis The Computer Industry Essay

Value Chain Analysis Introduction The Computer industry has been on a never ending expansion and growth owing to its technological advances and varied innovation experienced ever since its incorporation. The industry despite of being extremely profitable is also having an extensively competitive market. Despite of the large industry size and the emerging new entrants Dell has been able to sustain its market position with fair growth ever since its incorporation in 1984. Michael Dell had a modest start for Dell in 1984 and today the company has expanded globally into a large billion dollar worth organization. Dell sells personal computers, servers, data storage devices, network switches, software, computer peripherals, HDTVs, cameras, printers, MP3 players and also electronics built by other manufacturers. The company is well known for its innovations in supply chain management and electronic commerce, particularly its direct-sales model and its build-to-order or configure to order approach to manufacturi ng—delivering individual PCs configured to customer specifications With globalization there has been a significant rise in the digital economy. We see that there are new concepts which has emerged, such as electronic business (e-Business) or electronic commerce (e-Commerce), which is the electronic alternative to the traditional way of doing business or trade. E-commerce has led to the emergence of an extremely competitive economy thatShow MoreRelatedDells Value Chain1517 Words   |  7 PagesThe value chain was a concept initially proposed by McKinsey and later developed and made public by Harvard strategy guru Michael Porter. According to Porter, the value chain is defined as the complete flow of products from the suppliers to the customers and management of the information flow in a way that maximizes the consumer satisfaction with the increase in the profit margins of the company. Simply, it includes a series of value-adding activities connecting a company s supply side (raw materialsRead MoreDell Value Chain1717 Words   |  7 PagesVALUE ADDED CHAIN IN DELL SUBMITTED BY: SIDDHARTHA DAS ROLL NO: 32 BATCH: PGDM (FM) 2010-12 SUBJECT: Project and Infrastructure Management: Financing, Implementation and Control Table of Contents Sl.No. | Description | Page No. | 1 | VALUE CHAIN ANALYSIS | 3 | 2 | VALUE CHAIN IN DELL | 4 | 3 | DIRECT SELLING STRATEGY OF DELL | 5 | 4 | COMPONENTS OF DIRECT SELLING STRATEGY | 6 | 5 | ADVANTAGES OF VALUE CHAIN OF DELL | 8 | 5.1 | CONCLUSION | 9 | CHAPTER-1 What is ValueRead MoreCompany Analysis : Value Chain Analysis Essay1291 Words   |  6 PagesValue chain represents the internal activities a firm engages in when transforming inputs into outputs. 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Does itRead MoreEssay about Network Infrastructure Upgradation679 Words   |  3 PagesInfrastructure Upgradation A computer network or data network is a telecommunications network that allows computers to exchange data. In computer networks, networked computing devices pass data to each other along data connections. The connections (network links) between nodes are established using either cable media or wireless media. Network computer devices that originate, route and terminate the data are called network nodes. Nodes can include hosts such as personal computers, phones, servers as wellRead MoreLenovo Strategic Plan1531 Words   |  7 Pagesmodel theory, the value chain theory, the core competition theory and the SWOT analysis theory to analyze and study the inner and outer surroundings of Lenovo group. Company background Lenovo Group was established in 1984 in the Chinese Beijing, the company mainly produces desktop computer, notebook computer, server, printer, palmtop computer, motherboards, mobile phone and other electronic products. Is a leading global PC business, the original Lenovo and IBMs personal computer division and combinationRead MoreSmartphone Industry and Apples Iphone Analysis1350 Words   |  6 PagesManagement (Communication Equipment Industry) ------------------ Group #10: 2.Binh Thieu 3.Lan Phan 4.Minh Thu Luu 5.Tung Duong What is the one item you never leave home without? Outline Industry Analysis Why? Driving Forces Dominant Features Five Forces Strategy Group Map Key Success Factors Company Analysis Overview Value Chain Analysis SWOT Analysis Competencies Business Analysis Competitive Strategy Recommen dations Outline Industry Analysis Why? 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Biologists have found by studying fruit flies (a rapidRead MoreDell Competitive Advantage and Value Chain Analysis1544 Words   |  7 PagesStrategic Management: Dell Value Chain Activities Analysis INTRODUCTION According to Porter the value chain is defined as the complete flow of products from the suppliers to the customers and management of the information flow in a way that maximizes the consumer satisfaction with the increase in the profit margins of the company.(ivythesis,2009) Dell’s value chain is one of a kind, they outsource all there components across the world and then assemble and sells it directly to the customers. DellRead MoreInformation Technology ( It ) Is A Universal And Versatile Tool1646 Words   |  7 PagesOverview Information Technology (IT) is a universal and versatile tool. It involves our life in every aspect. For example, we used smart phone, WhatsApp, FaceTime to contact people, used computer, e-mail, video conferences to work. In fact, I prefer shopping online to going to the mall. If I did not have a GPS, I would lose my way. In addition, I can order pizza or anything else in the internet. In business, we cannot without it. We used for information-based system, intranet, and paperless system

Tourism Planning And Development Of Sustainable...

TOURISM MANAGEMENT PROGRAMME Semester 3, 2015 3.317 Tourism Policy Planning and Development Relationship between Sustainability Development and Sustainability Tourism Planning Submitted by: Lance N. Peji Topic: Significance of environmental issues in the formulation of a Tourism Plan. Write on the key concepts and issues of sustainable development and show relationships between sustainable development and sustainable tourism planning. Introduction In this paper, it will focus on the key concepts and issues of sustainable development and showing the relationship between the sustainable development and sustainable tourism planning. Not only the concepts and issues will be discuss but the short term needs and goals of sustainable development and who are the most affected. There are a lot of concepts and issues of sustainable development when it comes to social, economic, and most importantly maintaining and protecting the environment. There are many meaning things of sustainability concept to different people. Verisimilitude, the idea of sustainable development increased from numerous environmental change in earlier decennium. But how are we going to develop these issues in order to increase the tourism impacts and sectors for tourism planning to face the future, and why sustainable development is important? The rural areas or small islands are the perfect example since they have a small populations, lack of business establishments that can cause jobShow MoreRelatedEconomic Dimensions And Development Of Sustainable Tourism993 Words   |  4 Pagesthe table we see that the twenty sustainable dimensions has explained 47.5 % of the total variance in the dependent variable of overall development of sustainable tourism in Sundarbans (Adjusted R Square =0. 475). That’s why, the relationship between sustainable dimensions and development of sustainable tourism in Sundarbans is strong. The result of regression reveals that the strength of association between sustainable dimensions and development of sustainable tourism in Sundarbans is 58.1% (R SquareRead MoreInternational Organisations And Development Of Tourism1359 Words   |  6 Pagesin the planning and development of tourism. Using relevant examples of international organisations such as UNWTO and UNESCO, this essay will analyse how these types of organisations contribute towards the planning and development of tourism. By using Gran Canaria, Serbia, Bosnia, Croatia and the UK as case studies, the essay will produce a clear analogy of how international organisations get involved to help plan, develop and preserve tourist destinations in the hope of a more sustainable futureRead MoreTourism Policy And Planning For Tourism899 Words   |  4 PagesPolicy and planning directly related, despite being completely different types of processes, they both confront the same issues, that being the overall future development of a destination. This essay reflects on policy and planning in the tourism industry. Beginning with the purpose of tourism policy, underlining why policy and planning is important, how it is utilized, and finally the benefits to tourism development. Utilizing examples from Kenya, United Kingdom, New Zealand, and Croatia to furtherRead MoreThe Tourism Industry : An Source Of Revenue For Many Countries1226 Words   |  5 PagesThe tourism industry has become an increasingly important source of revenue for many countries. In the global environment concept, the tourism is the main communicator and promotor of the international trade. The expansion of the tourism creates many advantages and also cause some critical issues including social dislocations, Negative impacts on local culture and social structure, disruptive for the ecological and biol ogical diversity. The minimising negative impact and managing the tourism industryRead MoreFurthering Tourism in the Republic of Serbia Essay example803 Words   |  4 Pagescooperation signed between the Faculty of Architecture University of Belgrade and the National Tourism Development Corporation at the beginning of year, under the auspices of the Ministry of Economy and Regional Development of the Republic of Serbia. The cooperation was initiated with the idea of achieving a qualitative contribution to the further development and promotion of investment projects in tourism in the Republic of Serbia, and has yielded very fruitful results that are partially presentedRead MoreTaking a Look at Ecotourism926 Words   |  4 Pagesinvolved in supplying the ecotourism experience (Blamey, 2001). Thus, where Ross and Wall (1999) outline five fundamental functions of ecotourism; namely: i. protection of natural areas; ii. education; iii. generation of money; iv. quality tourism; and v. local participation. The seemingly endless definitional rhetoric has not only caused mass confusion for the operational-side of the industry, but it has also proved a challenge in terms of identifying legitimacy. In this way, the majorRead MoreThe Impacts of Sustainable Tourism and Their Influence on Resort Management1684 Words   |  7 Pagestourists are becoming more eco-conscious and the trend of tourism is changing too. This is due to the rapid depletion rate of natural resources; much faster than what mankind can replenish or renew. Hence, in order to preserve our environment, culture and tradition, people are trying to find ways to sustain our resources. Lately, the buzz word that is frequently mentioned in tourism industry is sustainable tourism. Sustainable tourism is tourism that takes full account of its current and future economicRead MoreA Report On Eco Tourism Essay1695 Words   |  7 PagesThis report is all about the eco-tourism business in South Africa. The chosen business is wild life experience park in which different activities are included like wild life safari, eco-friendly boating, whale and dolphin watching. In the wild life experience park the species are protected because the different species are placed at different part of the jungle. This report demonstrate the brief knowledge about the eco-tourism, Sustainable eco-tourism, sustainable practices, Impact are minimized byRead MoreBase On Stakeholder Participation And Tourism Sustainability Analysis1225 Words   |  5 Pages 5. Recommendations 5.1 Issues review Base on stakeholder participation and tourism sustainability analysis, the main problems current exists can be concluded. Initially, low level local business operators and residents’ participation in decision making process. Secondly, over commercialization and transformation of culture, architecture pollution. Then, in terms of environment, key concerns remain on fishery resource protection and cultivation, without compromise benefits of local residents. InRead MoreSustainable Tourism And Its Practices Within A Hallmark Event960 Words   |  4 Pages TOURISM PAPER LONDON OLYMPICS, 2012 MOHIT PARTAP SINGH CONTENT Summary Overview Introduction Social impact Economic impact Environmental impact Opinion Conclusion Summary: This paper discuses about the sustainable tourism and its practices within a hallmark event. Sustainable tourism is very important because tourism is one of the world’s fastest growing industry and is major source of income of some countries. Tourism industry provide many jobs that help local economy. Olympic

Information Technology And Quality Customer Servic Essay Example For Students

Information Technology And Quality Customer Servic Essay e Information Technology And Quality Customer Servic Essaye: How is this achieved at the County of San Bernardino? In times past quality service was not important to managers and staff that worked for the County of San Bernardino. However due to the proliferation of corruption and mismanagement taxpayers are demanding more for their dollar. It is a known fact that when local government is run efficiently more people can be put to work. The money saved from this can in turn be used to benefit the local cities. Civic improvements can be made instead of paying for people to sit at home. To create this quality service information technology needed to be implemented. This where the BAS or (Business Applications and Support) division enters the picture. The mission of BAS is to provide quality computer software support through a customer service oriented methodology. A while back, before ITSD, there were ASU (Automated Systems Unit) analysts who lead and coordinated automation projects. They would gather up the requests from the different SSG divisions/departments, do a preliminary analysis, write a work order stating the request and/or problem that was to be solved through automation. The work order would then find its way to ISD (Information Services Department) where it would be assigned to a programmer analyst who would do an in-depth analysis with the help of the ASU analyst and define the requirements for the automation project. The programming would begin and soon, a new program was created and deployed. The requests and problems soon began to multiply and expand until it was like a virtual snowstorm of requests, too many for one small unit to keep under control. Help arrived around 1990 in the form of the Automation Project Administrator the first of the Automation Coordination Specialists gathered together to relieve some of the burden falling on ASU. The Automation Project Administrator soon gathered in a handful of Automation Coordination Specialists who took on much of the job of the initial analysis of automation requests and problem definition. They met with the users, defined the problem, wrote the initial work order, which then went to ASU to forward to ISD, and often worked with the ISD programmers. The two units, ASU and ACU, found themselves still unable to keep up with the many automation requests, particularly since ASU had years before branched out into computer hardware requisition and maintenance. Then came Information Technology and Support Division (ITSD). ASU and ACU merged into one entity, a small (but growing) and mighty automation division. ASU became Systems Operations and Support (SOS) and ACU became BAS Business Applications and Support. The BAS Analysts do in-depth analyses of computer software requests, working with the users and their management, write detailed functionality and design specs and work with the programmers to make sure that the final product is what the user requested and will meet the needs of the department. Support nearly all software applications within SSG, including the TAD Mainframe Benefit Issuance System; GAPPS, CWS/CMS and a myriad of PC based applications as well as intranet/internet. A change in technology has occurred in the past, and will continue at increasing rate. What will we use in five short years, in ten years. the future of office automation will be achieved by all of us working together. This is important in this day and age when quality customer service is the buzzword for all branches of civil service. The attached chart shows what the long-term plan is for the County of San Bernardino. These improvements will enable the line worker to put more people to work and less people on the public dole. .

Bacterial Resistance Essay Research Paper Bacterial resistance free essay sample

Bacterial Resistance Essay, Research Paper Bacterial opposition is a job that has deeply impacted the medical community. Bacterial opposition consequences when bacteriums become immune to single antibiotics through the development of specific defence mechanisms which render the antibiotic ineffective. This job has become apparent in recent old ages as legion instances have been reported in which antibiotics are non effectual against the bacteriums that they have fought off for old ages. The recent problems with bacterial opposition have caused terror throughout the United States. The pharmaceutical industry hasn? t been bring forthing many antibiotics because they thought that the antibiotics they had created had solved many of the jobs ensuing from bacterial infections. An increasing sum of attending has been given to antibiotic opposition with each go throughing twelvemonth and experts are optimistic for the hereafter ; nevertheless, the menace of bacterial opposition exists today and is a major cause for concern. We will write a custom essay sample on Bacterial Resistance Essay Research Paper Bacterial resistance or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The find of penicillin the 1940s proved to be the morning of the antibiotic epoch. In less than two decennaries, major promotions had been made in the development of antibiotics. There were so many different antibiotics developed that physicians and scientists focused their attending on other jobs blighting the state. Doctors prescribed antibiotics often, frequently when they were non even needed. Harmonizing to a 1998 study by the Institute of Medicine, up to fifty per centum of antibiotics are prescribed unnecessarily. This blazing overexploitation of antibiotics had a profound consequence on the efficiency of the drugs in the hereafter. The admiration drugs that had been so effectual in handling an array of diseases had started to lose the conflict against progressively immune bacteriums, frequently referred to as superbugs. The job of bacterial opposition is rooted in the overexploitation of many antibiotics. Doctors used antibiotics to handle infinite diseases and some bacteriums became immune to the drugs after clip. The job of antibacterial opposition is of mammoth proportions and Thursday ere is much that needs to be done to relieve this debatable state of affairs. Both normal and mutant bacteriums replicate at an amazing rate. The antibiotics can easy pass over out the normal bacteriums but the mutant bacteriums are left unhurt and they prosper as a consequence. Superbugs flourish in infirmaries as they serve as a genteelness land for harmful superbugs. Thousands of patients each twelvemonth develop bacterial infections in infirmaries and the increased opposition could hold a important consequence on many patients. Illnesss such as Tuberculosis have started to afflict an increasing sum of people each twelvemonth. Diseases that had practically been eradicated from industrialised states such as the United States. The immune bacteriums originate with mutants that have occurred over clip, leting the immune bugs to last while the normal bacteriums were killed. The mutated bacterium besides would frequently interchange its DNA with other bacteriums, leting even more immune bacteria to be formed. The figure of instances in which antibiotics are uneffective has risen significantly each twelvemonth. The inquiry that remains is whether the medical community can queer the lifting job or does a world-wide pandemic loom in the hereafter. The medical community has responded to the increasing menace of bacterial opposition. Pharmaceutical companies have begun to sharply make and prove hereafter antibiotics and more antibiotics are expected to be made available each twelvemonth. The menace still remains nevertheless and the demand for alternate solutions is apparent. Bacterial opposition is non something that will vanish in a few old ages ; it will perpetually stay a subject of involvement. Future immune bacteria can be slowed with a few simple steps. Antibiotics must be prescribed carefully, merely after it is made certain that they are necessary. Patients must besides follow the advice of their doctors and purely adhere to the waies given to them for dose. The job of bacterial opposition has become the focal point of many scientists in recent old ages and it will go on to be monitored with utmost concern.

The Carbon Footprint Essay Sample

The Carbon Footprint Essay SampleA carbon footprint essay sample is a key part of many high school and college writing projects, but most students have little idea what a carbon footprint is. Before you even begin to write an essay on the topic, a student should take the time to study a few key terms and phrases, which will aid in the process of understanding the science of global warming, and how it relates to their personal life choices.The first part of an essay on the topic of carbon footprint is known as the thesis statement. This is the first and only section of the essay that focuses on the topic. The thesis statement, or title, must be completed first. This will guide your college and high school student through the entire essay.The carbon footprint essay sample is divided into two parts: the introduction and the conclusion. The introduction is where you introduce the topics and information needed to complete the essay. The conclusion section, or the conclusion, contains your written argument, which is a statement of fact that describes the scientific facts about global warming and the role that your chosen topic plays in that research.In addition to your introduction, the carbon footprint essay sample also requires the completion of a bibliography, which is a list of sources used in the article. This helps to help ensure that all facts and information are accurate and up-to-date. The essay must make certain that all references are true, since all other parts of the project hinge on this.The carbon footprint essay sample is divided into a number of sections, each with its own name. These include the introduction, thesis statement, analysis, conclusion, bibliography, and a handful of additional topics.All of these elements must be finished before your essay can be considered complete. The thesis statement is the first part of the essay, and therefore you need to become familiar with the terms before moving forward.The summary of the carbon footprint essa y sample is known as the bibliography. The bibliography is a list of all of the important sources used in the essay. You must review all of the sources of the essay, because some will contain certain quotes and statements from you.When working on a carbon footprint essay sample, be sure to find out all of the relevant information for your topic. This will help ensure that the essay is not only informative, but that it is also well-written.

Participative Leadership Strengths and Weakness

Table of Contents Introduction Overview Strengths and weakness Matrix Organizational example Conclusion References Introduction Organizations often desire to achieve high performance. According to scholars in organizational behaviour, organizational leadership is one of the key determinants of organizational performance. Organizational leaders need to choose the right approach of leadership that can help steer the organization towards meeting its goals. There are different approaches of leadership.Advertising We will write a custom essay sample on Participative Leadership: Strengths and Weakness specifically for you for only $16.05 $11/page Learn More Each approach or leadership has its strength and weaknesses; thus, organizational leaders have to be careful when choosing the leadership approach to adopt (Ballantyne, Berret Wells, 2011). This paper discusses participative leadership as one of the styles of leadership. The paper gives an overview of the approach, followed by the strengths and weakness of participative leadership. Overview According to Mumford (2010), participative leadership, which is also known as democratic leadership, is one of the most desirable approaches of leadership in contemporary organizations. It entails the involvement of all organizational members in key decision making. The final decisions are approved after wider consultations have been made across the entire organization. The presumption of this kind of leadership is that each employee has a given piece of information that can aid the organization in meeting its objectives. Therefore, employees are consulted on most of the wider plans of the organization. Here, organizational managers are often seen as facilitators of the leadership process in the organization. They code the ideas of organizational members into key decisions in the organization. In this era where more people are enlightened, most organizations are borrowing the principles of thi s approach of management in order to make the best use of the diverse knowledge and skills of their employees. This is replicated in the decisions of most organizations to form decision making groups, where all organizational members are given a chance to air their views on organizational decisions (Mumford, 2010). Strengths and weakness The participative approach of leadership has numerous strengths. First of all, participative leadership promotes a healthy working environment through making each member feel important and needed in the organization. This promotes self esteem of each member of the organization. It also raises the level of communication and cooperation in the organization.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More By allowing all members to participate in the decision making process, the quality of decisions reached are often of a higher quality. Lastly, the approach g ives employees room to gain understanding of the complex processes and issues in the organization (Mumford, 2010). This approach also has numerous weaknesses. Fist of all, the approach elongates the span of time that is taken to make decisions, thus it may not be favourable for responding to emergency situations. Secondly, the decisions reached may be too complex to implement. The rationale behind this is that the decisions are reached out of a wider consultation and input processes. Therefore, whereas the decisions may be of a high quality, they may as well be complex and hard to implement (Mumford, 2010). Matrix Participative leadership Key areas Strengths Weakness Goals Activities designed by all organizational members Time taken to make decisions is too long Behaviours Cohesiveness, high self esteem, and cooperation Desired outcomes Higher quality and inclusive decisions Complex decisions Organizational example An example of an organization that uses the participa tive approach of leadership is Microsoft Incorporated. Bill Gates, the president of the company, embraces participative leadership through empowerment of the subordinates who work on the innovative projects of the company. Employees at Microsoft are allowed to work in groups, where each employee gets a chance to come up with innovative ideas. One best way of participative leadership is providing employees with resources and allowing them to work on organizational projects (Nayab, 2011). Conclusion Organizational leadership, more so the approach of leadership is critical to the performance of an organization. The paper has explored the participative approach of leadership, where it has been noted that this is the most desired approach of leading contemporary organizations. The main strength of this approach is that it encourages the exploration of the skills of employees. Its main weakness is that it may take too long to make decisions. References Ballantyne, S., Berret, B., Wells, M. E. (2011). Planning in reverse: A viable approach to organizational leadership. Lanham, MD: Rowman Littlefield Education.Advertising We will write a custom essay sample on Participative Leadership: Strengths and Weakness specifically for you for only $16.05 $11/page Learn More Mumford, M. D. (2010). Leadership 101. New York, NY: Springer Pub. Nayab, N. (2011). Five Real-World Examples of Successful Leadership. Retrieved from https://www.brighthubpm.com/resource-management/120498-five-real-world-examples-of-successful-leadership/ This essay on Participative Leadership: Strengths and Weakness was written and submitted by user Carlos Munoz to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

8 Amateur Mistakes You Must Avoid at Work

8 Amateur Mistakes You Must Avoid at Work Sometimes getting jobs, changing jobs, and dreaming about dream jobs takes up so much of our career energy that we forget to focus on the job we’re in now. Take care not to make careless mistakes or get too complacent. Make sure you’re not guilty of any of the following blundersand then go back to daydreaming.1. Playing politicsIt never pays to be cutthroat, backstab, or even to go in the other direction and be sickeningly nice to everyone. People can read a phony from miles away. Don’t be one.Rather than constantly posturing, stick to your own personality, smoothed over a bit to maintain your professionalism, of course. Be genuine.2. Over-taskingMulti-tasking is one thing- and a very valuable skill, but it can be overdone. When you have too much on your plate, some projects will get lost in the shuffle. Keep your head, choose your priorities, and stay focused on one thing at a time whenever possible. That means not answering emails or texts during meetings, and actually listening when your colleagues speak.3. WhiningNobody likes all aspects of their job. But everyone appreciates a positive attitude. Keep quiet about what makes you most disgruntled, even if you really wish you could blast it on Twitter for sheer catharsis. Focus on what you can change, and stay quiet about the rest. If things are really all that bad, start looking for another job.4. Promising too muchWe all want to be the hero and say â€Å"yes† whenever called upon. But it’s important to make sure you can deliver on the promises you make. Don’t overextend yourself and end up disappointing people. Help whenever you can, and push yourself to greater heights, but stay honest and don’t let expectations get away from you.5. StruttingKnow your place. If you’ve just started in a company, don’t walk around like the C.E.O. You have to earn your coworkers’ (and boss’s) respect over time. That way, when you run the place, everyo ne will still like you, as well as fear you.6.  Being antisocialDon’t just mainline a salad at your desk, or grab lunch with only your team every day as if nothing else- not even the rest of the company- exists. Don’t forget to make friends that aren’t necessarily working with you on a day-to-day basis. It will help you maintain a work-life balance, even at the office. And it helps you make more connections and develop a more diverse profile at your company and in your field.7. Not answering opportunity’s knockEven if you like your job, you shouldn’t turn a blind eye to new opportunities. You never know when a better position or more exciting opportunity will come your way. It pays to be prepared.8.  Letting small failures keep you downWe all make mistakes. What we should all do is learn from them. It keeps us from making even more mistakes, keeps us humble, and keeps us improving ourselves in hopes of greater and greater success.

Describe and explain the nature and purpose of a Cathlic School, Essay

Describe and explain the nature and purpose of a Cathlic School, according to documents published by the Catholic Church - Essay Example Catholic schools have been developed with a different aim and have been able to provide excellent education for several decades. The main aim of this paper is to discuss the nature and purpose of Catholic education as per the documents published by the Catholic Church. In order to gain a clear perspective of the nature and the purpose of Catholic Education, a brief background and history has been discussed. Following this, a detailed discussion of nature and purpose has been presented. History of Catholic Education: Catholic schools are ‘Permeated by Faith’. In 1823, the Benevolent Irish Society opened up a school in St John’s to help poor people as a form of charity. This school was originally known as Orphan Asylum School, and went on to be used by Roman Catholics and Bishop Anthony Fleming. One of the major concerns then was the non-support from the Government to provide any form of financial support to the school (From Slate to Chalk, n.d.). Of great concern t o Bishop Fleming was the government’s refusal to help the Orphan Asylum financially, despite the fact that it was the islands largest school and other denominational schools were receiving government support (From Slate to Chalk, n.d.). ... In 1842 saw the development of a new act which was based on dividing the grant for the schools evenly between the Roman Catholics and Protestants (From Slate to Chalk, n.d.). As time passed several changes and improvements were brought about in the schooling systems and by the mid twentieth century, the focus was now on improving the overall facilities in the schools and making them more effective, in terms of provisions like electricity, water supply and convenience for the students (McBrien, 1994). However throughout the improvements that were being made, the main focus of the schools was on discipline and need for well grown individuals. The next section will detail the nature of catholic education. Nature of Catholic Education: As per the Vatican II document – Gravissimum Education, the nature of Catholic schools has been expressed as: â€Å"The Catholic school pursues cultural goals and the natural development of youth to the same degree as any other school. What makes t he Catholic school distinctive is its attempt to generate a community climate in the school that is permeated by the Gospel spirit of freedom and love. It tries to guide the adolescents in such a way that personality development goes hand in hand with the development of the 'new creature' that each one has become through baptism. It tries to relate all of human culture to the good news of salvation so that the light of faith will illumine everything that the students will gradually come to know about the world, about life, and about the human person† (Alberta Catholic School Trustees’ Association, 1996). Clearly, Catholic schools tend to be inclined towards spiritual development as well as intellectual development (Robinson, 1996). As per the document from

SHOULD STUDENTS AND TEACHERS BE TESTED FOR DRUG USE IN PUBLIC SCHOOLS Research Paper

SHOULD STUDENTS AND TEACHERS BE TESTED FOR DRUG USE IN PUBLIC SCHOOLS - Research Paper Example The issue of drugs has been identified as one of the major issue affecting education in both private and public schools (Muscat, 2007). However, the public schools are more affected than the private schools. According to Samaha (2011), an assistant vice principal in a public school in the state of New Jersey found a student with marijuana and rolling papers used to smoke it. This is an indication that the student was using drugs that could affect her health and the social health of other students. This case can suggest that the use of drugs might be prevalent among students in all the public schools in the United States. There are also teachers who have been identified by the school administrators of public schools to be using drugs while teaching or before teaching. The use of drugs by both students and teacher is greatly affecting education in the public schools. Therefore, any teacher of all public educational establishments, regardless of whether it is high school, elementary or kindergarten, should be tested for drug use. Moreover, all the students in the public schools, especially the adolescent and young adults, should be tested for drugs. The testing of teachers and students for drug use would help to identify whom drugs affect most. This can help both the school administration and the government to decide the measure that are required to be taken to safeguard the social life of other students, as well as the quality of education. According to Alexander & Alexander (2011), the educational profession is heavily regulated in terms of the expected codes of conduct of the professions, as well as their responsibilities towards one another and towards students. The regulations imposed on this profession are mainly aimed at improving the safety of both the teachers and the students. The regulations are also aimed at improving the quality of education and to promote learning

Direct and Online Marketing - the New Marketing Model Essay Example for Free

Direct and Online Marketing the New Marketing Model Essay I. INTRODUCTION With the growth of the Internet community and the limitless possibilities the Internet gives to the single user, it didnt take long before someone realized that the World Wide Web is a really good place for the commercial entrepreneur. So, very quickly the online market was born, offering almost all kinds of goods to be purchased and delivered to your door. This new online sensation was called electronic commerce, or ecommerce. E-commerce is a complex term referring to the process of selling and buying products and services over the Internet or other electronic systems. Considered as the sales aspect of the e-business, the electronic commerce has revolutionized trade as a routine activity for the contemporary man by bringing the marketplace to your home or the office, thus saving you time and efforts. The development of e-commerce has given birth to new terms such as electronic funds transfer, online transaction processing, electronic data interchange (EDI), Internet marketing, automated data collection systems, etc. They all designate certain key components of the sophisticated e-commerce system. The majority of processes running within the e-commerce system are carried out on the World Wide Web. It is on the web where goods and services are presented through variously designed e-commerce websites to match the taste of a particular target audience. From there customers can order the desired items and pay for them in a variety of supported e-payment options such as credit cards, PayPal, etc. Certain e-commerce operations are executed via email as well. These may include sending order placement confirmations or electronic invoice notifications to the buyers personal mailbox after a particular purchase. Depending on the nature of the offered products and services, ecommerce operations may involve virtual and physical items. Due to the increasing use of the Internet in our daily lives, the percentage of the virtual items distributed through ecommerce is rapidly growing. These include services like buying admission to limited access websites or electronic versions of newspapers and magazines, online gaming, etc. Nevertheless, the majority of e-commerce transactions are still related to the purchase and transportation of physical items. As far as the parties involved in the online transaction process are concerned, ecommerce can be thought of as being business-to-consumer, more popular as B2C, and business-to-business, also known as B2B. The B2C ecommerce, conducted between business entities and consumers, includes all online stores (e-shops) offering retail products and services to end customers such as flower stores, shoe stores, furniture stores, etc. The B2B commerce, on the other hand, takes place between business entities only, such as wholesalers and retailers, on not that widely popular web stores. The rapid expansion of ecommerce has made it possible for almost all big retail companies to set up their own online stores with regularly updated content. Thus, it is now easier than ever to obtain an item from the latest collection of your favorite clothes brand, or be among the first to take advantage of a starting clearance campaign. Moreover, the ecommerce fashion is gradually infecting smaller retail companies, which find it as a good chance to expand their reach to potential customers and increase the selling volumes. This trend is stimulated by the attractive low-cost ecommerce hosting services offered by different hosts on the web. II. ONLINE MARKETING Online marketing, also known as online advertisement, internet marketing, online marketing or e-marketing, is the marketing and promotion of products or services over the Internet. Online advertising is a form of promotion that uses the Internet and World Wide Web to deliver marketing messages to attract customers. TYPES OF ONLINE MARKETING * Search Engine Optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engines natural or un-paid (organic) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engines users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. The plural of the abbreviation SEO can refer to search engine optimizers, those who provide SEO service. * Pay-Per-Click Advertising (also called cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system. PPC display advertisements, also known as banner ads, are shown on web sites or search engine results with related content that have agreed to show ads. In contrast to the generalized portal, which seeks to drive a high volume of traffic to one site, PPC implements the so-called affiliate model that provides purchase opportunities wherever people may be surfing. It does this by offering financial incentives (in the form of a percentage of revenue) to affiliated partner sites. The affiliates provide purchase-point click-through to the merchant. It is a pay-for-performance model: If an affiliate does not generate sales, it represents no cost to the merchant. Variations include banner exchange, pay-per-click, and revenue sharing programs. Websites that utilize PPC ads will display an advertisement when a keyword query matches an advertisers keyword list, or when a content site displays relevant content. Such advertisements are called sponsored links or sponsored ads, and appear adjacent to, above, or beneath organic results on search engine results pages, or anywhere a web developer chooses on a content site. Among PPC providers, Google AdWords, Yahoo! Search Marketing, and Microsoft adCenter used to be the three largest network operators, and all three operate under a bid-based model. In 2010, Yahoo and Microsoft launched their combined effort against Google and Microsofts Bing began to be the search engine that Yahoo used to provide its search results. Since they joined forces, their PPC platform was renamed AdCenter. Their combined network of third party sites that allow AdCenter ads to populate banner and text ads on their site is called BingAds. The PPC advertising model is open to abuse through click fraud, although Google and others have implemented automated systems to guard against abusive clicks by competitors or corrupt web developers. * Email Marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either cold lists or current customer database. Broadly, the term is usually used to refer to: * Sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business, * Sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately, * Adding advertisements to email messages sent by other companies to their customers Researchers estimate that United States firms alone spent US $1.51 billion on email marketing in 2011 and will grow to $2.468 billion by 2016. * Affiliate Marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliates own marketing efforts. The industry has four core players: the merchant (also known as retailer or brand), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as the affiliate), and the customer. The market has grown in complexity to warrant a secondary tier of players, including affiliate management agencies, super-affiliates and specialized third party vendors. Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC Pay Per Click), e-mail marketing, and in some sense display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner. Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. However, both are distinct forms of marketing and the main difference between them is that affiliate marketing relies purely on financial motivations to drive sales while referral marketing relies on trust and personal relationships to drive sales. Affiliate marketing is frequently overlooked by advertisers. While search engines, e-mail, and website syndication capture much of the attention of online retailers, affiliate marketing carries a much lower profile. Still, affiliates continue to play a significant role in e-retailers marketing strategies. * Display Advertising is a type of advertising that typically contains text (i.e., copy), logos, photographs or other images, location maps, and similar items. In periodicals, display advertising can appear on the same page as, or on the page adjacent to, general editorial content. In contrast, classified advertising generally appears in a distinct section, was traditionally text-only, and was available in a limited selection of typefaces. Display advertisements are not required to contain images, audio, or video: Textual advertisements are also used where text may be more appropriate or more effective. An example of textual advertisements is commercial messages sent to mobile device users, or email. One common form of display advertising involves billboards. Posters, fliers, transit cards, tents, scale models are examples of display advertising.. Display advertising appears on web pages in many forms, including web banners. Banner ad standards continue to evolve. * Blogging. A weblog, also called a blog, is a journal that is maintained by a blogger and contains information that is instantly published to their blog website. Blogging is a very popular activity. The number of online users creating and maintaining blogs has increased dramatically over the past year. The number Internet users who read these blogs has also shot up, with some blogs boasting thousands, even millions of daily dedicated readers. Blog marketing is any process that publicizes or advertises a website, business, brand or service via the medium of blogs. This includes, but is not limited to marketing via ads placed on blogs, recommendations and reviews by the blogger, promotion via entries on third party blogs and cross-syndication of information across multiple blogs. * Community Building. An online community is a virtual community that exists online and whose members enable its existence through taking part in membership ritual. An online community can take the form of an information system where anyone can post content, such as a Bulletin board system or one where only a restricted number of people can initiate posts, such as Weblogs. Online communities have also become a supplemental form of communication between people who know each other primarily in real life. Many means are used in social separately or in combination, including text-based chat rooms and forums that use voice, video text or avatars. Significant socio-technical change may have resulted from the proliferation of such Internet-based social networks. * Social Media Marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself. Hence, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media. Social media has become a platform that is easily accessible to anyone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns. Social media marketing involves the use of social networks, COBRAs and eWOM to successfully advertise online. Social networks such as Facebook and Twitter provide advertisers with information about the likes and dislikes of their consumers. This technique is crucial, as it provides the businesses with a â€Å"target audience†. With social networks, information relevant to the user’s likes is available to businesses; who then advertise accordingly. Consumer’s online brand related activities (COBRAs) is another method used by advertisers to promote their products. An activity such as uploading a picture of your â€Å"new Converse sneakers to Facebook† is an example of a COBRA. Another technique for social media marketing is electronic word of mouth (eWOM). Electronic recommendations and appraisals are a convenient manner to have a product promoted via â€Å"consumer-to-consumer interactions†. An example of eWOM would be an online hotel review; the hotel company can have two possible outcomes based on their service. A good service would result in a positive review which gets the hotel free advertisement via social media; however a poor service will result in a negative consumer review which can potentially ruin the companys reputation. ADVANTAGE OF ONLINE MARKETING These are some of the many advantages that online marketing offers over traditional media outlets: 1. Reduced Cost The starting cost of online marketing is only a fraction of the thousands of dollars that Yellow Pages, television and radio ads cost. For example, you can get a free listing on Google Local that will be just as effective as a costly online Yellow Pages ad. In addition, while traditional ads may only run for a short time, a search engine optimization campaign can deliver long-term results. You can also save money with online Pay-Per-Click advertising where it is easy to experiment with small ad volumes until you perfect your strategy and then expand your marketing budget when you are assured of a positive sales return. 2. Everything Is Measurable When you place an ad in the newspaper or a magazine, it can be difficult to assess the direct sales impact for your business. With online marketing, everything can be tracked and illustrated in detailed graphs that illustrate traffic growth, leads and sales conversions from your specific search marketing campaigns. Using a free traffic analysis tool like Google Analytics, it is easy to calculate your return on investment (ROI) so you can appreciate the excellent value generated from your online marketing budget. 3. Brand Engagement In the crowded market, you need to establish and maintain positive brand awareness and client loyalty. Apart from word-of-mouth and leveraging your personal relationships with your established clients, a website is the most important marketing tool a business can have. A regularly updated website with well-written content that maintains people’s interest is essential to showing people exactly how your business is distinctive and how you offer the best value to your clients. 4. Demographic Targeting The degree to which an online marketing campaign can target and measure the response from specific demographics and regions is often astonishing to business owners who normally use traditional media. New demographic prediction and online advertising platforms allow you to specifically target the specific consumer demographics most likely to buy your products. In particular, if you want to target young people between the ages of 16-30, youll need an online marketing strategy to reach them where they spend the bulk of their time: On the Internet and on social media sites. 5. Real-Time Results With online marketing you don’t have to wait weeks to see a significant boost in your business. With a paid search marketing campaign you can experience real-time results that enable you to fine-tune your marketing message to achieve your desired effect. If your marketing strategy isnt working effectively, real-time monitoring tools allow you to easily pin-point exactly where you are going wrong. 6. Easily Refine Your Strategy Using online marketing analytics and tracking tools you can test conversion rates at a fraction of the cost of a traditional media campaign. Online marketing levels the playing field and allows savvy small businesses to compete in competitive niches that previously would only be open to large corporations and their massive marketing budgets. If your marketing strategy is not bringing in the return on investment (ROI) that you desire, you can work to perfect it without having to launch an expensive new campaign as would be required with most traditional media outlets. 7. Long-Term Exposure The benefit of an organic search marketing campaign that optimizes a website for specific keywords is that you will achieve a long-term return on your investment. Once your website’s visibility is well-established with search engines, it is easy to do regular low-cost maintenance of your strategy. The early adopters of new online marketing platforms like social media marketing will have a significant head start over their competition. 8. Product Information Today’s savvy consumers want to compare reviews and opinions of friends, trusted bloggers and industry experts before they make a decision. If you can provide quality, linkable information that is what people are looking for, then the next step of converting users into paying clients can be very easy. With social media networks like Facebook and Twitter re-enforcing the value of positive word-of-mouth exposure, trust is more important than ever in the marketing field. 9. Less Intrusive Most savvy consumers dislike intrusive traditional marketing methods like direct mailing, print ads and television advertisements. When someone buys a newspaper or magazine, they want to read interesting articles not be bombarded with irrelevant ads. While mediums like television can still be useful for maintaining awareness of large corporate brands, it is not an effective medium for most small and medium-size businesses. With online marketing, you can target consumers precisely when they are searching for products and services that your business can provide. 10. Holds Their Attention When people read the newspaper or a magazine they may scan over the advertisements beside the article but there is no way to engage their attention. With online marketing you can encourage them to take action, visit your website and read about your products and services which results in vastly increased â€Å"stickiness† of your marketing message.